There is a formula put forward by a renowned investor in Malaysia, cold eye (冷眼) for those who wish to build long-term wealth in share market. The formula is called 冷眼方程式, consisting of 3 elements:
(1) Growth (成长)
(2) Contrarian (反向)
(3) Time (时间)
Undoubtedly, to succeed in share market investment, these 3 elements are indispensable.
But, how to implement these strategies in practice? Let us get into each element in more detail.
Element 1: Growth (成长)
One must ensure that the business of the company we invested in is growing. As such, puzzles such as BUSINESS. MANAGEMENT and NUMBER that I'd mentioned earlier in my previous post (4 puzzles) should be intact.
The logic is like this: A company run by a good management team (MANAGEMENT puzzle) could generate more business (BUSINESS puzzle) and bring in more free cash flow (NUMBER puzzle), leading to greater potential of distributing higher dividends to shareholders. As dividend increases, more investors would be interested in buying the shares of the company, hence driving up the share price. Hence, investors would be able to enjoy both the increasing dividend and capital gain. This is how we could build our wealth from the share market in long term.
From my point of view, if one is willing spend time in researching into the business of the company (via financial statements, web info, etc.), he/she should be able to identify the growth potential of the company. Therefore, in terms of implementation, I would think it is less difficult as compared to the other twos.
Element 2: Contrarian (反向)
"Be fearful when peoples are greedy, and be greedy when peoples are fearful."
This is a very common quote amongst investors.
I have heard a lot of auntie and uncle saying that when the share price drops, they will just "sapu".. In most cases, they will tell me about their "sapu" story only after the share price goes up to prove that they "sapu" at the correct timing. If they "sapu" and the share price drops further, most of them will just keep quiet, I presume. Some of them might just cut loss.
Not many peoples discuss about the exact implementation of this contrarian (反向)element. In fact, it is hard to implement this psychologically, as our brain is programmed to follow crowd behavior/social norms by natural instinct. So, the key is to act against this instinct, using the second-level thinking. This is not easy, frankly speaking, as you need to be confident on the business prospect on the company you've invested in. That could be the reason why Warren Buffet always advocate the idea of "circle of competence", i.e. investing only on those companies that you're familiar with.
Say you are confident on the business prospect of the company you are interested in. Shall we buy the stock as soon as peoples dump their holdings crazily? We could, from my point of view, if we have a lot of reserved fund to back us up. We could keep on buying at different stages as what those legendary investors (like Warren Buffett) did. However, for an ordinary investor where he/she has limited fund, do you think keep on buying the shares when the share price keeps on falling is a good strategy? How many monies you have to keep on "sapu-ing"?
From my opinion, in order to execute this contrarian (反向)element effectively, we need to look into the last piece of puzzle, i.e. VALUATION. A lot of peoples (including my friends with a PhD degree) just look at the historical share price to make investment decision. For example, they might say the share price has dropped from RM1.0 to RM 0.8 (20% drop), so it is a good time to buy, according to them. The word historical is fine, but NOT historical price definitely. Instead, we should look into historical valuation metric instead, such as historical price-to-earning ratio (PER), historical price-to-book (PB) ratio, historical dividend yield, etc. For example, let say market offers you a ridiculously high price to buy your share. At the offered price, you find that the current PER is way higher than the averaged PER (say 5 years averaged historical data), you should sell. In contrast, if the offered share price is low, and your find that the current PER is way lower than the averaged PER this time (with huge Margin of Safety say > 20%), you should buy. This is the essence of contrarian (反向) element .
In bear market, share price of most companies would drop substantially, regardless of how good is the fundamental aspect of the company. An ordinary investor might run out of fund before the share price hits the bottom, if the investor keeps on buying the shares when the market keeps on selling. Therefore, to implement 反向 effectively, we need an extra tool. This tool is called timing.
Timing on when to buy
From my point of view, we could refer to technical analysis to spot for a good timing for buying. Of course, I should emphasize that technical analysis is only secondary here; fundamental analysis (the FOUR puzzles) should always precede technical analysis before making any investment decision. I noticed that before a stock picks up its uptrend pattern, its share price would normally consolidate at a fairly low level with limited trading volumes (meaning that not many peoples are interested in this stock). When you see the share price finally moves up (with the low trading volume in particular), it could be an indicator that some long-term investors are accumulating the shares slowly in small batches. This could indicate the beginning of an uptrend, according to the legendary investor from Germany, André Bartholomew Kostolany. At this stage, if you think that the business of the company is still intact, and the traded price is way below your calculated intrinsic value (say with margin of safety MOS > 20%), this is a strong buying signal, from my opinion. GPMMA (i.e. fast moving averaged lines are above those slow ones) and the "Higher Low + Higher High" pattern (see below) are some strong technical indicators for an uptrending share price.
In other words, buy when the valuation is cheap & the share price has finished its consolidation stage and begins its uptrend. This would reduce the opportunity cost substantially.
Timing on when to sell
As a contrarian, how to sell a stock? Shall we sell the stock right after the stock price moves up crazily? Again, the VALUATION puzzle plays a key role again. We could sell the stock if it is selling at a price way above our calculated intrinsic value (say negative MOS). Or, we could sell certain portions of your shares to take back your original capital, leaving only the free shares with you. Leaving only the free shares would calm you down if the share price reverses its uptrend and plummets thereafter. This is quite straightforward to execute.
My common dilemma is: What if the stock price rises sharply to a level where it is still below our calculated intrinsic value? Some value investors might choose to hold, as there is no reason for a value investor to sell the share of a good company at a cheap price, right? However, recall that the intrinsic value is just based on our personal judgement and approximation. In other words, it is subjective (different peoples would come up with different intrinsic values of a company). So, if the share price is about to reach the calculated intrinsic value (say MOS of < 5%), and if your holding on this company is excessive (say > 20% of your portfolio), you might trim some of your holdings to bring down the weightage of the company shareholding (to say 10-15% of your entire portfolio).
To execute selling, again, we could adopt some of the methods from technical analysis. I noticed that when the spike of share price is accompanied with BIG trading volume, we should at least get ready (mentally) to sell, if you are running out of reserved fund/wishing to trim your holdings. When the share price hardly goes up anymore regardless of the BIG trading volume, then we could start to sell some of our holdings. Also, the "Lower High + Lower Low" pattern as below:
is a strong indicator that the share price is downtrending. When the share price is off its first peak and its second peak is lower than its first peak, you might also consider to sell some shares to preserve more cash (if your reserved fund is limited or the share price has exceeded the intrinsic value).
Selling is harder to be executed, as compared to buying. This is normal. Nobody could sell at the highest price. Most experienced investors would sell their holding in batches when the share price is moving up, as long as they think the price is right.
Element 3: Time (时间)
The third element sounds simple. However, from my opinion, this is the most difficult element to master. A lot of people would start to lose patience when the share price hardly goes up after a few months. If you tell them to buy an undervalued company and ask them to hold the company share for another 3-4 years to see potential good returns, they might not interested to talk to you anymore, I guess :-) This embarrassing situation happened to me all the time. That's the main reason why I have decided NOT to talk about value investing in front of my friends/colleagues anymore. I believe most serious value investors would have the same feeling as mine, i.e. being lonely :-).
To master this element, we must really treat buying stocks like "owning the business", and should appreciate the fact that business needs time to grow. We must get rid of the "trader mindset (buy today, sell tomorrow)", in other words. My wife once said: "We should treat ourselves as a consumer (rather than a trader) after buying the stock". You might read the books authored by those renowned investors (such as those books written by 冷眼 and KC Chong) and listen to the interview of Warren Buffett to learn their investment philosophies, which I think their philosophies would help you to strengthen the belief that a company would move back towards its fair value in long term (the so-called "reversion to the mean"). To master this third element, you must train yourselves to be more persevering.
Sometimes, while you are waiting for a company to grow/return to its fair value, some bad things might happen on the company you invested in. If I think that those "bad things" would affect the long-term business prospect of the company, I will choose to sell even at a loss (a very hard decision) to preserve my capital. This happened to me several times (DANCO, TAKAFUL).
Conclusion
Like in many kungfu movie, to master a kungfu, we need both elements: 外功 + 内功。
冷眼方程式 is a powerful (proven) kungfu to build wealth in share market. This powerful kungfu consists of 外功 + 内功 as well, i.e.
冷眼方程式:
外功 = Growth (成长)+ Contrarian (反向)
内功 = Time (时间)
Have you mastered both 外功 and 内功 of this kungfu?

